Which social media platform brings maximum conversion for your product?
Poulami
12 replies
I'm talking about organic conversion. Linkedin and Twitter so far have worked a tad for us. We are in B2B sourcing and supply chain data transparency. Email marketing hasn't brought conversions even though the opening rate is quite high (and the site visits from emails are considerably good).
Replies
Jonathan Prime@jonathan_prime
For our B2B product, LinkedIn tops the charts in driving organic conversions, edging out Twitter in effectiveness.
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@jonathan_prime - Thanks! Linkedin definitely is working a bit for us too. Instagram was working earlier but now not so much. Though I havent tried the paid LI ads yet as those are towards the expensive side. Have you?
Launching soon!
Navigating the social media terrain for B2B sourcing can feel like finding a needle in a haystack! Have you considered exploring the untapped potential of platforms like Reddit or industry-specific forums for that elusive conversion magic?
@thestarkster - That's interesting. I haven't tried Reddit yet though have gotten rave reviews on reddit marketing but like from 4 years back or so
@poulami_
Here's my profile:
https://x.com/byalexai
Here's a product that I helped to grow there:
https://x.com/questflow
From our experience, LinkedIn has been the most effective for organic conversions in the B2B sector. A combination of LinkedIn marketing and personal outreach has helped us increase paid users for our product.
It really depends on the type of product but Twitter generally does the best.
It all depends on your product and its audience. Not all products are for all platforms.