The best marketing automation platforms in 2025
Marketing automation tools are like your personal marketing assistants, helping you streamline and automate repetitive marketing tasks to save time and improve efficiency. These tools provide a range of features to help you manage and optimize your marketing campaigns across different channels.
Loops
—Email for modern SaaS- Overview
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A better way to send marketing and transactional email.
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The HubSpot suite makes it easy to manage your customer throughout their life cycle: web site visit, form completion, phone call and emails exchange, quote signing, support and upsell.
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A tool that lends you a helping hand to craft ideal customer interaction for your clients. It is a B2C solution that connects emails to mobile phones and helps in sending all types of messages across all platforms.
SendGrid
—Deliver transactional and marketing emails- Overview
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Partner with the email service trusted by developers and marketers for time-savings, scalability, and delivery expertise.
Dub.co
—Short links with superpowers- Overview
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A link management infrastructure for modern marketing teams.
Senja
—Collect, manage, and share customer testimonials.- Overview
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Collect, manage, and market all the great things customers are loving about your product or service. Senja makes it super easy for your happy customers to leave video and text testimonials, then gives you the tools to create stunning marketing out of them.
Rewardful
—Turn your biggest fans into your best marketers!- Overview
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Turn your biggest fans into your best marketers. Rewardful is a simple way for SaaS companies to setup affiliate and referral programs with Stripe.
Squarespace
—Everything needed to power your ideas.- Overview
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Squarespace is the all-in-one solution for anyone looking to create a beautiful website. Domains, eCommerce, hosting, galleries, analytics, and 24/7 support all included.
Mailmodo
—Boost email conversions with interactive AMP emails.- Overview
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Mailmodo is an email marketing tool, powered by AMP Emails, enabling users to create & send app-like interactive emails to improve conversions. As interactions happen inside the email, users can take action seamlessly within the email.
lemlist
—Make your cold emails unique and unforgettable- Overview
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Build your lead list with verified emails, write and personalize at scale, and send cold emails that actually get customers.