How do you pitch your product to people in order to get them to try your product?

Prasanjit Dutta
2 replies
What are the dos and don'ts?

Replies

Ritesh Jha
Hey Parsanjit, this is a very interesting question. Based on my experience during my early days, I used to go to people and pitch the product to them. But sooner or later, I realized it was not making things better, and it just backfired, as I was invading someone's privacy. Personally, if someone else does that, I wouldn't like it. I found The best solution was community meets, tech events, seminars, etc. I got the hosts' permission and pitched the product to the crowd. I personally reached out to people, obtained their consent, and then pitched the product. Third, if you want to approach anyone, you can, but consent should be first. I would recommend not just randomly approaching; take some time to find people you know or someone with whom you can find common ground, start a conversation, and then divert it to your product. There are many other methods you can use, but that's what I have done, and it has given me good results.
Kavya Tripathi
If you have a digital product or service, offer a free trial period so users can experience its value before committing to a purchase.