🔥Outbound vs Inbound? What works best for your business?
Olena Bomko
12 replies
Replies
Luis Rieke@luisrieke
Launching soon!
I prefer inbound and Product Led Growth - but I have to respect that everyone around me prefers outbound and it's working really well - I always wonder: who clicks on ads?
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The LinkedIn Inbound Playbook
@luisrieke I click on ads (if it's e-commerce) 😁
I would say a mix of both but more on the inbound side.
In our case we focus on Inbound, It's nature of our product
Inbound. In fact all our customers through inbound.
The LinkedIn Inbound Playbook
@mehul_fanawala That's amazing!
Lancepilot
i'm a fan of outbound ( :
The LinkedIn Inbound Playbook
@istiakahmad Does it work for you?
Lancepilot
@olenabomko Well, tried previously for my other services and worked well ( :, planning to use outbound for my upcoming and future products as well .
Inbound :)
Collab
I like to think that there is no inbound vs. outbound. It's all a go-to-market motion that includes branding/demand generation, and prospecting/demand capture.
Outbound can work well for B2B products, but most people don't take the time and care to craft messaging that starts with building a relationship. I also think outbound can work if your strategy is to engage thought leaders/tastemakers that intro you to their larger audience.