What are the best outreach strategies for a successful product launch?
Bilal Asif
12 replies
Launching on Product Hunt requires effective outreach to generate buzz and attract attention. π
What strategies do you take for outreach? Any tips and hacks proven to be effective? π
Replies
Monalisa Sethi@monalisa_sethi
Building in public, social selling works the best. This kind of organic methods take time, hence one should start 3-4 months prior to actual launch (at least 2 months). Any other outreach strategy can then complement these efforts.
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@monalisa_sethi This is insightful Thanks for sharing.
My top strategies includes:
1οΈβ£ Social Media
2οΈβ£ Email Marketing
3οΈβ£ Cross-app Collaboration
4οΈβ£ Influencers Supports
5οΈβ£ News and Media
@veeresh_devireddy I totally agree, I have one question though, what tool do u use for email marketing?
@bilalasif I use Amazon Pinpoint for large scale email marketing.
For a successful launch, focus on community building and engaging on Product Hunt to generate interest and support.
Building a community around your product is a fail-proof method for sure.
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@itrat_batool trying my super best to do that, Thanks Itrat. π
Definitely leverage your network to build hype! Reach out to friends, family, and any influencers or journalists you know to help spread the word. Pre-launch teasers on social media can also generate excitement. And don't underestimate the power of a kick-ass launch event!
@oliviajanecarter Thanks for sharing Olivia. :)
Build anticipation with teasers, leverage influencers for broader reach, and create a dedicated landing page for early access or pre-orders. Hosting a virtual or in-person event can further engage your audience, while targeted press outreach and blogger partnerships boost visibility.