Marketing & Social Media Updates of August 2022

Jaskaran| Marketing
2 replies
#Tiktok: * Tiktok partners with Ticketmaster to make ticket selling within the app possible. * TikTok working on a new feature to improve search capabilities in the app! * Tiktok focuses on transparency, you can see why you are seeing this Ad with new feature. * TikTok launches new shopping Ads to improve E-commerce Integrations! * Tiktok working on ability to share Tiktok Stories to Instagram and Facebook. A Game Changing feature! * TikTok is testing a nearby feed to display you more local content. * TikTok is informing creators / users who added their videos to favourites. # Instagram: * Instagram expands NFTs Platform to 100 Countries, making in-app NFTs accessible. * Instagram is getting rid of their Affiliate program for creators. They launched the feature last year! * Instagram shares how it recommends content to users on home page in a recent blogpost. * Breakout: Instagram tracks users via their in-app browsers and Facebook too. * Instagram Adds 3 New Reels Feature including New Sticker, IG-FB cross posting and FB reels Insights. * You can Schedule your reels in Creator Studio from now. * Instagram tightens default content settings for teens. * Instagram is now allowing you to share content through QR codes. * Instagram isn’t giving up on full-screen feed, App is developing an option full screen feed. #Google: * Google shows new snippet for Quoted Searches. * Google Ads editor & API now supports Discovery Ads, Plus new audience insights. * Google Adds Asian Owned Business attribute for Business Profiles. * Google Adds Content guidelines for Bloggers and Businesses. * Google no longer recommends using dynamic rendering for Google Search. * Google Search Image Preview Overlay Now Fully Live in Web. * Google Featured Snippet Call-out False Premises, MUM & more. * Google to launch August 2022 Product Reviews Update in coming weeks. * Google Ads API Version 11.1 is out now. * Google Search Console Coverage Report New source & Unsubmitted Pages. * Google “helpful content” algorithm update started rolling out on Thursday. * Google Adsense FLEDGE API testing delayed until September. * Google Performance Max Self-Upgrade tool for Local Campaigns is now available. * Google Search Console to remove International Targeting Report. * Google Display & Video 360 launches New Custom bidding Options. #Meta: * Facebook to end live-shopping on 1st October. * Meta is testing a twitch-like platform called super. * Messenger is getting end-to-end encryption and more new features. * 3 New privacy changes coming to WhatsApp. * Meta expands Automated Ad Optimisation Options via “Meta Advantage” Program. * WhatsApp has a native app on Window that works standalone. * Facebook will disable new political ads a week before US midterm elections. * Facebook is adding new Customer support Division to Handle User Queries. * WhatsApp’s Community Feature is live for beta users. * Meta reaches $37.5 Million settlement in location tracking lawsuit. #Twitter: * Twitter launches location spotlight feature in Twitter Bio for Small Businesses. * Twitter tests tweet per month feature keeping count of your tweets publicly. * Twitter launches a new Initiative program for student athletes to monetise their content. * Elon musk sells $6.9 billion in Tesla Shares to prepare for the twitter trial. * Twitter tests a special tag to highlight phone number-verified accounts. * Twitter is developing a reply filter to better Twitter experience. * Twitter Debuts Twitter Pixel and new Conversions API. * Twitter is facing new content moderation issues with Twitter Shops. * Twitter is officially bringing Podcasts to its platform. * Twitter Is testing new professional Account Options, Including Updated link buttons and shopping tools. * Twitter is testing new Tweets format called “Tweet Tiles”. #LinkedIn: * LinkedIn tests new Human curated discover feed. * LinkedIn is launching Link sticker on posts and it’s looking amazing. * LinkedIn announces new features coming to the platform this week for visual content growth. * LinkedIn restructures global events marketing team. * LinkedIn is working on new prompts for recruiters and candidates. * LinkedIn Improves it’s In-app Search Engine for better search results. * LinkedIn rolls out option to pin comments in reply chains. #YouTube: * YouTube is working on zoom into videos feature now. * YouTube Launches Updated Editing UI to help Creators move into shorts, also new analytics feature are here. * YouTube launched Tiktok-like “Reply to a comment with Video” Feature. * YouTube Adds New prompts for shorts content, New insights into channel recommendations. * YouTube Shorts will start adding watermarks to downloaded Videos. * YouTube Announces new Targeting options for CTV Campaigns, Improved CTV buying Tools. * YouTube Expands Access to Audience Behaviour Insights, Adds New Creative Tools for Community Posts. * YouTube launches a dedicated page for podcasts. #Pinterest: * Pinterest Posts 9% increase in Revenue in Q2. * Pinterest has a new app called “Shuffle” for photo-editing but it’s invite only on iOS now. * Pinterest Launches new Board Sticker to help derive more traffic. * Pinterest Launched New Streamlined In-app purchase process for Shopify Merchants. * Pinterest Appoints Meta’s Stacy Malone as VP of Global Business Marketing. #Snapchat: * Snapchat officially introduces “family Center” A parental control feature. * Snapchat Premium launched in India and it’s cheaper than ever. * Snapchat tests In-stream e-commerce with New product stickers for Snap. * Snapchat launches new paid features and hits more than 1 million paying users for Snapchat plus. #Reddit: * Reddit launches new developer portal to give third-party apps And bots boost. * Reddit partners with Crypto Exchange FTX to help users manage community points. * Reddit is giving away free collectible avatars to it’s best users. #Marketing: * Microsoft announces automotive Ads, Aussie network expansions and 7 other updates. * Clubhouse is planning their comeback and it’s dividing into houses. * Wix Integrates Google URL Inspection API. * Microsoft Bing Adds Coupon Codes to Shopping Searches. * DuckDuckGo promising more transparency blocking Microsoft Ad Scripts. * Shopify adds collaboration tools to connect Brands with Creators. * Apple is expanding Ads on IPhones and IPads. * BeReal now have 10 Million Daily Active Users. * Bing tests people also Ask feature in Carousel UX. * Twitch will now let partners stream on YouTube and Facebook. Thanks for reading. You can [subscribe here](https://jaskaransaini.com/thesoc...) to receive marketing updates on weekly basis. Launching in October on Product Hunt!