Have you tried email marketing ?
Lalitha
13 replies
Did you have automated series of emails + a content email at regular intervals?
Or just automated emails?
Replies
Jennifer McKnight@jennifer_mcknight
Yes, I've tried email marketing before.
Share
I have not tried email marketing yet.
never but im interested to know if it works ?
@ipaparazzo_app think about it like this
there is a company you signed up for and you used the tool for few hours or even days sometimes if it has a really good onboarding on app
then you left midway cuz you are stuck
but think if the founder reached out to you welcoming you to their community ( we all know it's automated but we still do love it )
and helps you with free resources, helping with the onboarding, case studies on how to make the best out of it
I am just talking about onboarding emails, but think about it email is integrated into all forms in your marketing to add the personal touch of relationship over transaction
@ipaparazzo_app yeah acc to recent data - it gives a whopping $36 dollar ROI for every $1 spent when done right
on personal level, think of this like relationships
connecting with your audience through email is about creating a personal relationship/ community with them over just a transactional relationship
+ it's the most stable form of connection you can have online since none of the social medias we have now, we can say it will be around tomorrow - anything can happen
Email marketing didn't work at all for us
@deniz_savkay did you set up automatic emails / regular newsletter kind of both ?
@lalitha_ar we sent company-specific emails to some companies but they didn't want to try our product
@deniz_savkay as in cold emailing right ?
here are some things you can analyse to find the loophole
1. Are you sure they are your target audience
2. If yes, are you sure the problem is real ( Ik you would have researched about it alot but still )
3. Have you validated that the problem exists and if your solution works for it ?
4. Are you sure the company you reached out to has already not solved their problem in their own way ?
if they have solved it, how is your solution better ? tell them
if not, explain your solution and how it can make their life easjer
@deniz_savkay also if you have more questions / ever need any help - please feel free to email me on arlalithablogs@gmail.com
I am not pitching lol dw, I don't have the capacity to take up more clients at the moment - would love to help you out :3
@lalitha_ar thankss for the suggestions, email marketing is something I initially don't enjoy very much so it's also affecting our low performance in email marketing hehe