I've been waiting for a concept like this for some time. I think conventional modular homes are a brilliantly democratic solution to home ownership. The downside being that they're usually derided as being shoddy and the residents of such homes having all manner of negative stereotypes slapped on them. For that reason, I've been yearning for a modular home that's nice, but still inexpensive. The Volkswagen Beetle of Modular Home.
They appear to have that and more.