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    Which social media channels generate the most customers for you? And how it is in reality:

    Business Marketing with Nika
    17 replies
    I came across this stat from Neil Patel's agency and it turned out that for B2B: – LinkedIn ("Surprisingly") – X – YouTube B2C: – YouTube – Instagram – Facebook What social media is "the most profitable" for you?

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    Vikas Potta
    Launching soon!
    Have heard a lot from fellow makers about Reddit. Just started exploring the channel. Really looking forward to seeing the results in the coming months!
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    Tymek Zapała
    So YouTube looks like best of both worlds option.
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    Business Marketing with Nika
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    minimalist phone: creating folders
    @tymzap Probably. But take a note this is only one of (I reckon many) reports available. They surveyed around 219 companies (109 B2C and 110 B2B). It is relatively a modest sample. :) When it comes to me, I try to build YouTube because I perceive it as the platform for building trust.
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    Gernot Bernkopf
    Atm it's LinkedIn for us. Maybe we should pay more attention to YouTube as well.
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    Business Marketing with Nika
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    @dcupl TBH, when someone shows his face in video, it is more reliable and trustworthy source. At least, I take it more serious. :)
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    Business Marketing with Nika
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    If you are looking for me on these websites, you can find me on: LinkedIn: https://www.linkedin.com/in/nika... Twitter: https://x.com/BusMark_w_Nika And YouTube is something I want to primarily concentrate on: https://www.youtube.com/@busines...
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    Raiane Rezende
    I’m kinda surprised to see linkedin there
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    Gabriel Serrano
    Reassurance AI
    Reassurance AI
    Launching soon!
    B2C, but LinkedIn was great for me during the beta launch last year. I've heard reddit is good as well, but haven't tried it yet. has anyone had luck with those AI newsletters?
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    Business Marketing with Nika
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    @gms0817 Re AI newsletters – I do not have experience. Regarding Reddit – I have heard there are more bots lately.
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    Maurizio Isendoorn
    Ringly.io
    Ringly.io
    Wow didn’t expect YouTube to perform so great for both categories. Will focus more on that :)
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    Business Marketing with Nika
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    minimalist phone: creating folders
    After some time – some ask for collaboration but not always it is a match from my side. @maurizioisendoorn
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    Business Marketing with Nika
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    @maurizioisendoorn That's why I have been focusing on it for almost year: But it is not easy to grow it. :D
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    Maurizio Isendoorn
    Ringly.io
    Ringly.io
    @busmark_w_nika True. But do you notice that people from Yt convert better?
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    Anthony Richard Thompson
    Majority of our conversions come through Instagram right now. We get some traffic from LinkedIn too but haven't seen as many sales from there yet. Starting to experiment more with TikTok - seems like short form video could be a big opportunity. Curious what channels are working for others!
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    Business Marketing with Nika
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    minimalist phone: creating folders
    @anthonyrichardthompson Are you paying ads on IG? I have heard that they want to push carousels and photos again.
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    Emily Grace Bennett
    LinkedIn ads have been the most effective for generating high-quality B2B leads for my SaaS startup. Organic social posts on Twitter and LinkedIn help build awareness, but the conversion rates are much lower compared to paid ads targeting a specific audience. I've heard good things about YouTube ads but haven't tried them myself yet. Curious what channels are working best for others!
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