What's the best way to build and grow and email list for a SaaS company?
Natasha H
4 replies
I'm working with a SaaS platform and we're focused on growing our user base but don't have consistent followers across social media yet, so we want to build our own community through email marketing.
For those of you who have done this successfully, I'd love your advice on:
- Best website placement for sign-up forms?
- Are incentives effective?
- Should we run ads to speed up growth?
- Any tips on blogs, mailing lists, or personal networks?
Replies
Simon🍋@simonas_kauzonas
Launching soon!
Offer valuable content in exchange for emails. Use social proof and targeted ads to drive sign-ups.
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Place up your sign up forms at the top of your homepage and as a pop up! It grabs attention right away.
Absolutely run ads! Targeted ads can bring in a lot of subscribers quickly. Just make sure your landing page is optimized for conversions.
Use content marketing! Write valuable blog posts related to your SaaS and include sign up forms at the end.