What mistakes to avoid with launching the product on global scale?

Gurami Tateshvili
5 replies
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Replies

Louis Garnier
Failing to adapt your marketing and product to different cultures can alienate potential customers.
Ignoring cultural differences, Not considering payment methods, Rushing market entry, Not collecting user feedback!!!
Gurami Tateshvili
@akanksha_hunts What you mean on "not considering payment methods" could you give us more details?
@mydataninja It means not taking into account the preferred payment options of customers in different regions when expanding a product or service globally. Example - In India, A lot of people today feel comfortable only with UPI payments or Gpay or Phonepay or similar.