What made Steve Jobs so good speaker?
Business Marketing with Nika
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Steve Jobs will always be an iconic figure.
He was able to present his ideas well so he created an "irreplaceable cult of personality".
🗣️ Why was he so good at presenting and public speaking?
I did a little research and summarized it into these 5 points:
1️⃣ Demonstration (e.g. the physical product and its features)
2️⃣ Consistency in style (e.g. outfit)
3️⃣ The power of silence
4️⃣ The art of wordplay
5️⃣ Practice, practice, practice AKA paying attention to details
What have you noticed about his speeches?
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BTW, I wrote an entire article on this topic and is currently the most-read piece on my Substack.
I'll leave a link to the more detailed post in the comments. 👇
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Business Marketing with Nika@busmark_w_nika
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Article about Steve Jobs:
https://businessandmarketing.sub...
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I may have already heard my good share of Steve jobs speeches and they always feel like something special. There was a sparkle on his side
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@alexdigitalmkt Do you have any favourites? Many people like his Standford uni speech but I think the best ones were with Macbook Air and that envelope, or when they turned on screen and Bill Gates appeared there. Were surprising moments.
Lancepilot
Jobs truly had a unique way of connecting with his audience. I'm curious to read your article for more details.
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@priyankamandal Thank you Priyanka :) It is a shorter form but I am pretty sure that can be helpful with presentation of other peeps out there.
Billions of dollars that formed the right image.
FlowLayout
I like to think it was his walks. He used to always do walks and talks. So he had phone call meetings that way. The reasoning was that your blood flow increases in your brain, so it's firing on all cylinders. As such he got good at talking, in compressed high intensity pockets of time. Sort of like Messi in Barca, he used to do short high intensity trainings. no more than 45min sessions. then just chill with his dogs at his pool for the rest of the day. Quality > Quantity
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@sentry_co yep, that also came to my mind. I move a lot and it actually helps. Haven't found a better remedy for clear thinking.
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I believe it's the passion and belief in their own products that did the wonder as well.
Sparky
Unique insights, confidence
App Finder
I think his (at least seemingly) sincere enthusiasm for Apples products was most important.
Trangram
He was demanding about the quality of his products.
This is a great list. Thank you for sharing!!
I think what made Steve Jobs such a great speaker was his passion, storytelling ability, and simple but powerful visual aids. He spoke with conviction about products he truly believed in. He knew how to craft a compelling narrative around each new product that got people excited. And his keynotes used easy to understand images and text to drive home key points, rather than boring bullet points. He was a master at inspiring people through his presentations.
His iconic storytelling ability and knack for reading the audience were key. He could paint a compelling vision that drew people in emotionally. The dramatic pauses, casual tone, and 'wow' moments he orchestrated onstage made his keynotes feel more like unveiling magic than presenting products. A true master of the craft!