What is the number one reason why websites don't convert visitors into prospects?

Sushil Sharma
11 replies
What is the solution to overcome it?

Replies

Tedel
Ask yourself… - Do those visitors need what you are offering? - How are you inviting them to do the next step?
Sushil Sharma
@simplytedel I completely agree with you. A website needs traffic that relates to the content and then only converts. Very well said.
Kyle Place
failure to satisfy the user intent and not having a clear user journey
Rich Watson
NVSTly: Social Investing
NVSTly: Social Investing
Sometimes it might be offering something that is already provided elsewhere by a bigger name or brand.
Nabila El Bouzari
Not easy to only choose one reason ! If I had to though, I would say : SEO 1. Are you positioned on the right keywords 2. Are you helping the visitors in anyway : solve and issue, provide a solution to something they have been struggling with, ect #Inboundmarketing If I did not have to choose - in the following order : -SEO -Potential technical issues : load time, broken links -UX / UI : from the colors to CTA's to the depth of the website -Relevance : Is the visitor finding what he/she has been looking for -Forms length That's all I can think of for now, hope it helps