What are your thoughts about meme marketing?
Steve Lou
23 replies
Do you use it in your strategy? What tools / platforms do you use for that purpose?
Replies
Dennis Aronov@dennis_aronov
I think they are great. As long as they are created with the right niche in mind, it's an effective way of grabbing people's attention and getting your message across in a humorous and digestible way!
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@dennis_aronov totally that's what makes it hard sometimes! Finding the meme that captures your target persona is tough sometimes!
I LOVE creating memes.
They 100% work for me.
I use my brain :)))
I just save all the memes I consume and make my memes in Figma.
@olenabomko What do you use to create memes?
@olenabomko haha yes I can see that! Love your memes on LinkedIn & Twitter, need to do more of that myself!
@steve_lourdessamy Thank you 😊
A big YES to meme marketing!! We tried it for Klu and it gained positive feedback and reactions!:)
@sandradjajic what do you guys use to create memes?
@sandradjajic Congrat on the launch btw!
@steve_lourdessamy Thank you Steve 😊
This is a very newfangled style of product management, and a very good one.
I don't use meme myself. But I always pay attention to them, because they usually evoke positive emotions. And this is very important in promoting a brand.
meme posts and tweets are super eyecatching therefore the brands can connect with their audience personally and emotionally.
@sara_jalildokhti Absolutely! Do you use memes yourself?
@steve_lourdessamy yes!! it one of the best tools specially for gen z !
They work absolutely well because they are not boring or educational and they add a new twist to the audience because they're easily Understandable even by people who Might not know anything about the topic!
If it works for a company/brand - why not. Memes can be really fun and memorable.
@steve_lourdessamy As of now - only in personal messages. But I have noted how some companies put memes to a good use in their marketing.
Launching soon!
We're growing on social media because of meme marketing.
@prema_toppo Nice! What's your LinkedIn / Twitter?
People need a laugh. A meme can connect (you get me) by sharing a pain point and convey your value quickly, and spark enough curiosity to learn more. But AUTHENTICITY is key. If you miss the mark w/ the joke or overplay the 'advertising' angle (i.e. overly corporate branding your meme), you can turn off your audience instead.
@aaron_branson 100%! I think it makes your brand more personable! People are tired to connect with lead magnets :p