What are the top challenges you faced as a marketer while planning your product / SaaS launch ?

Question

Hey friends,

Anyone who launched recently on Producthunt & elsewhere - what were some of the biggest challenges you faced as a marketer during launch prep ?
What sucked most of your time, while working in a team ?

Sean Brooks · Accepted Answer

the top challenges I've faced include effectively communicating the product's unique value proposition amidst a saturated market, securing early adopters, managing budgetary constraints for diverse marketing channels, aligning all stakeholders (internal and external) on the launch timeline, and anticipating market reactions to ensure that the product is accurately positioned, all while maintaining the agility to adjust strategy based on real-time user feedback and market trends.

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What are the top challenges you faced as a marketer while planning your product / SaaS launch ?

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