What are the biggest mistakes to avoid in product marketing?

Product marketing works best when you understand your customers’ needs and make sure your product solves their problems. As Steve Jobs said, "You’ve got to start with the customer experience and work back toward the technology—not the other way around." Clear and simple messaging that focuses on the benefits to customers is key to building strong, lasting relationships.

@rohitjoshi I've recently heard a thoughts that says something like this: "Put in marketing the same amount of time and effort that you've put to build the product". It has become my mantra right away 🙏

The biggest mistakes in product marketing are not knowing your audience, having unclear messaging, ignoring data, overlooking the competition, and not offering support after launch. Avoiding these can really help the product connect with customers and stay ahead.