What are the biggest challenges you face when developing a marketing strategy?
Matthias Neumayer
3 replies
How do you develop your strategy. What tools do you use?
Replies
Gurkaran Singh@thestarkster
Developing a marketing strategy can be quite the puzzle! Finding the right tools and balancing creativity with data-driven decisions can be a challenge. Tell us about your experience - we're all ears!
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Identifying the correct set of users
Brand positioning.
Should I have an aggressive strategy (cold email, big font, red, etc.)
Or should I go more over word-of-mouth, smooth, etc?
Tools I used for this was https://www.branding5.com/ - helped me to find a good positioning which also reflects me as a founder