What are some effective ways to measure the success of customer-centric products?

Batuhan Cebi
5 replies

Replies

Customer satisfaction, NPS, retention rate and revenue growth. Also user engagement is a important component.
Daniel Do
Optimized Toolbox
Optimized Toolbox
That's a pretty broad question and depends on the type of product. Do you maybe mean features?
Luis Gustavo
Very curious, because in Wildmetrics we are working on specific reports to understand how your customer use your product. We have reports for specific things: - How many trials are really activated? - How many customers are really onboarded? The goal with this is understand who needs to be reach out to help them to use our product.. Metrics around this could be: - AHA moments reached in for a trial user - Average Retention - AHA moments reached for new customers
Ongro
Measuring retention and engagement are essential metrics for evaluating the success of a customer-centric product. - Retention measures how many customers continue to use the product over time, indicating their satisfaction with it. - Engagement measures how often and how deeply customers interact with the product, providing insight into how well it meets their needs and delivers value.