We had one week until launch day, no available money for promotion, and just a team of 2
Ksenia Goron
6 replies
It has been a week since the founder of Dokably and I launched our first MVP version on Product Hunt. We did it just with a team of 2 and without promotion money.
The preparation stage lasted approximately 2 weeks, which included a one-week pre-promotional campaign after the beta app was released to the public.
And, despite tight terms, we achieved #2 Product of the Day, #3 Product of the Week, and #1 Product of the Week in the SaaS category.
There are a lot of approaches to how to become the #1 Product on Product Hunt. Mostly It depends on your goals and the resources you have.
Our primary goal for launching on Product Hunt was to increase Dokably's visibility and generate traction, making early users aware of the product and obtaining honest feedback to align our roadmap with audience needs. We also sought to collect feedback from seasoned product makers and attract investors and funds.
As promised earlier, I would like to share our step-by-step guide on how to achieve the top position on Product Hunt with minimal effort
https://www.dokably.com/blog/dok...
Replies
Vladimir Malyavko@vladimir_malyavko
⚡️⚡️⚡️ Great!
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Thanks so much for sharing this @xeniagoron! Curious, if you don't mind sharing, what went into the "warmed up subreddits" process? I sometimes struggle with wanting to share in these types of awesome little communities but also wanting it to feel genuine, you know? 😅
@timmort thanks for your appreciation :)
As for your question. I understand what you mean. Warming up little communities such as subreddits means that you shouldn't post at once an announcement about your launch is out. My hint is it.
1. Find relevant subreddits where your potential users mingle.
2. Search the relevant topics and participate in discussion without any self/product promotion. The goal of warming up communities is to build a relationship between the community audience and your personal account, it's not about the product first.
3. Create and share unique and proper community content. It might be one piece of content that you can share with some adjustments to different mini-communities.
4. Share your beta version product, ask to leave feedback, better ask specific questions about your website, product, positioning, UI/UX design, etc. People like to share their opinions and thoughts if they are convinced that you're interested in the discussion, and it's not a fake post created just for promotion or getting additional karma.
Thanks for sharing. Appreciate it
Good luck with the launch!