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  2. Thoughts on free trial + no credit card?

Thoughts on free trial + no credit card?

Yuki
3 replies
Personally, I'm not the biggest fan of this because there's no intent for the user to actually purchase but what do you think?

Replies

Trey Winterbourne
Hmm I see what you mean. I've not yet came into a scenario where I've needed to think about pricing (soon!), but I agree with you where users may not intend to continue after the trial. But at the same time, you've shown them trust, and you've shown them a (limited) product. It's up to them if they think it's worth paying for. I'm not too experienced so maybe there's more psychology behind the pricing models, but I think no cc + free trial will still work. I'm giving this a follow though, I'd like to hear others thoughts of this. Thanks for the post :)
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Yuki
@treyww yeah absolutely you're developing trust w the customer. And they are still paying with their time i suppose. Great points! Lmk when/if u do try out this for your biz
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Liam
Offering a free trial without requiring a credit card is a highly effective strategy for attracting potential customers and increasing conversion rates. By eliminating the barrier of providing payment information upfront, businesses can reduce the initial commitment required from users, thereby lowering the perceived risk. This approach builds trust, as it demonstrates confidence in the product's value and effectiveness. Additionally, it allows potential customers to experience the full functionality of the product without fear of hidden charges or automatic renewals, leading to a more positive user experience of what is vioc charge. When users are satisfied with their trial, they are more likely to convert to paying customers willingly, fostering long-term loyalty and positive word-of-mouth referrals.
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