The mirage called "career security"

Having a secure job is Fata Morgana. Even if you're an executive, a CXO, or an entrepreneur. It's time to admit it: you've got all your eggs in one basket. You're a sitting duck to any shift, and the world is in full change, my friend. The flood is coming, whether you're prepared for it or not. It's high time you future-proof yourself. Invest in your personal brand. Now. Don't know how? Or don't have the time? You can have flawless excuses. Or you can have a rock-steady personal brand. But you can't have both.