Sales question: How do you claim sponsors?
Business Marketing with Nika
9 replies
What's the go:
I am trying to improve my sales when it comes to promoting my sponsored weekly newsletter. The current thing I want to focus on is to sell more spots.
If you have a product based on sponsorships, what proved you as the best practice for "attracting" them?
Replies
Business Marketing with Nika
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This is my current offer:
https://www.passionfroot.me/busi...
If you have any tips how to improve it – feel free to share in the comments or on my LI (Dms).
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Curious to hear some tactics for The Product Courier too.
Besides promoting the sponsorship in the Newsletter and on social (as you do so well), in my case, I used targeted outreach with a simple approach:
1) target companies similar to previous sponsors
2) focus on companies relevant to my niche and who can benefit from our audience.
3) Simple DM or Emails mentioning previous sponsors and stats
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@busmark_w_nika I got 2 sponsors, out of <100 contacts, so not bad I'd say.
I'm starting another campaign, I'll let you know.
@busmark_w_nika Yes.
The first 2 were from seeing our content online.
Claiming sponsors on ProductHunt can be tricky at first. I'd suggest optimizing your offer page with clear value props, social proof, and a strong CTA to boost conversions. Personalized outreach to relevant companies highlighting how you can help their target audience works well. Building genuine relationships is key. Your current offer looks solid, just keep iterating and testing!
I'd recommend reaching out directly to companies/people you think would be a good fit to sponsor your product. Personalized outreach highlighting how your product aligns with their goals tends to work better than a generic sponsorship page. You could also consider offering a special deal or co-marketing opportunity to sweeten the pitch. Good luck!
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@ethansamuelbennett TY <3