Push Notifications: Useful or Annoying?

Kosala Aravinda
23 replies
Let's discuss the pros and cons of push notifications. Are they enhancing user engagement or causing notification fatigue?

Replies

Steve Lou
Most of them are annoying (especially the ones that validate some activity in their apps so you can come back). A few exceptions though: 2-step verification, payment confirmation, new emails/slack/comms directed to me.
Kosala Aravinda
@steve_lourdessamy Interesting.. I see your point! Maybe have priority levels.. so if it is a payment notification, then you will get notified as a push notification, but if it is a friend request, for example, you can see them at your own time...
Ethan Ross
Both. Useful if they remind me of something I actually care about. Annoying if they're just spamming my screen for no reason.
Kosala Aravinda
@ethan_ross_u5 It is finding the right balance. Would you pick and choose which updates you would notify users about?
Kosala Aravinda
Hey @hina_siddiqui1, What type of notifications do you think are OK and make you annoyed? Is it the Applications's constant prompting or you just like the quiet life :)
Tyler Scott
As long as notifications are purposeful and used sparingly, I don't think they are an issue.
Kosala Aravinda
Hey @scottlabsai, thank you, that makes sense. With what you are saying, the keyword I took is "sparingly". I have been bombarded by notifications from X recently, and I want to read them, but at the same time due to the blasting of notifications, you tend to miss out on important ones.
David Laubner
It's a real estate game. The average person has 100s of apps on their phone if we're talking mobile and browser notifications are the worst. Real utility is required here or you will just turn off your users. I block all push notifications for every app I install and never allow them via the browser.
Kosala Aravinda
Hey @bostondave, I see your point, and that's a valid point. I start by blocking all notifications, and then if I see value in the app to be kept notified, I enable notifications. But then I wish I could pick and choose what type of notifications I want to receive.
George Burmistrov
They can be useful, but usually they tend to be annoying as people use them just like if it's their main communication channel. For crying out loud, set your personalization algorithms so I don't get notifications on the features and services of your app I don't use. That's got to be simple, isn't it?
Kosala Aravinda
Hey @burmistrov, Damn, there's some golden nuggets there! You just hit the nail on the head, my man! No one cares about the features of the app LOL! I think most apps tend to think people care... I am in the same boat as you. I think people care about the value-add it would impact them personally! I like the "personalization algorithm" take on this... we need to be more empathetic towards users...
Dave-Anthony Smith
Most of them are not useful. Brands only use push notifications to sell, sell, sell! Bad move! When you have access to someone's phone real estate, be useful and helpful. I don't want to buy a Zara shirt every week.
Kosala Aravinda
Hey @pointae, Yo, that's so true. Not everyone needs a shirt every week ROFL! Just like @burmistrov mentioned above, brands should not be using this as a communication tool but a reminder... I don't know how I feel if my alarm starts communicating instead of sticking with reminding me what I want it to remind me of...
Daniel Zaitzow
Sometimes useful - I've allowed them with Product Hunt and its kept my streak going haha
Prem Saini
Push notifications can be both useful and annoying. Their effectiveness depends on timing, relevance, and user consent. When done right, they enhance user experience; otherwise, they can be disruptive.
Kosala Aravinda
Hey @prem_saini1, Most platforms "think" (I am generalising here) their platform improvements are exciting for the users. However most of the time, they don't... like you said, if the platform notifies specific groups of people with updates relating to them, the experience would be far more superior... Cheers Kosala
Freya
"I've gotten so used to push notifications that I actually miss them when they're not there."