Product Hunt launches – Overrated or Underrated?

The popularity of Product Hunt is well-deserved. Product Hunt helps promote your new and unknown product to an enthusiastic community. That’s the positive perspective! From a neutral standpoint, Product Hunt needs to generate revenue. Running such a platform isn’t free, and currently, I haven't noticed any advertisements on the website itself (beside from their own promotion ads) However, from a negative viewpoint, Product Hunt must be cautious not to become a platform where products that pay the most money, either to well-established hunters or through special promotion ads provided by Product Hunt, are the ones that get rewarded with "Product of the Day." I will launch in a few days, and I’ve decided not to buy any "help" from either side. I am quite active on LinkedIn and Product Hunt, and I have also informed all my current customers to support me on launch day, July 15th. Let's see how far I can get... Wish me luck!

I am currently preparing for my first PH launch, hoping to be on the successful end myself 😅

Launching on next Tuesday, I'll be able to answer in a week!!!!

It is obviously urgent to improve the visibility of your app in the app store. My suggestion is not to use sequone.com, because the service of this website is completely free.

I think that people tend to have a biased vision of the benefits of PH launches nowadays. And often expect to have a huge boost in sign ups and new paid customers upon launch. But like you say it's more about visibility, credibility I have seen makers deceived by the results because they didn't get a significant bump in revenue and customers. But didn't leverage all the exposure they had upon launch, the feedback they had to improve their product, or the credibility to reach out to other media and keep the momentum going. PH launch shouldn't be seen as an end goal, but as a milestone to grow your product

Honestly, I am conflicted on it. Sometimes I think there are more launchers on PH than actual people just looking for new products. Obviously sometimes one person can be both, but let's be honest, we're all just fighting for that badge :D

Could say both. Some are overrated and others are underrated. I wish there was some sort of limit in how many products one can upvote in one day. That way I guess, we would see a fairer standing of the products at the end of the day.

It takes time to understand the platform and to invest in it It's not once and done - I believe, you'll only really get anything from PH once you spend some time here and invest in it For instance, I launched 4 days ago yet I still keep getting some traffic

I feel people must have realistic expectation from PH and not a high end one like (we will achieve this and that) which they have while launching here. It surely does give you a good traction but there is always a limitation to it also. Don't totally rely on PH but work on other areas too!

It really depends. Successful PH launch can boost credibility and exposure but it takes a lot of effort and isn't always guaranteed.

In my experience, the PH launch can be a mixed bag. While I've seen great benefits like increased visibility and customer acquisition, the competition can be tough. However, I still believe the preparation is worth it for the potential rewards.

I think a PH launch is underrated. For me, the exposure and credibility gained are invaluable, even if the launch doesn't go perfectly. The preparation effort is definitely worth the potential outcomes.

Product Hunt launches can be a game-changer if executed well, offering significant visibility and user feedback. However, without a solid strategy, they can easily be overrated and fail to deliver long-term value.

I really think it's now inevitable to launch on ProductHunt! I'm planning my own on september (is it a good month though on ProductHunt?)

properrated?

I'm looking forward to my first launch and what it brings to my product. I try to not be overly optimistic about it. I like the platform in general - I like the daily dose of inspiration when browsing launching products, I like the brainstorming on discussions. So even if it won't affect my product greatly the launch will be worth it for me :)

I think the Product Hunt platform itself is underrated but the whole launch and medal system is overrated. If you are a 10/10 product and does nothing in marketing you're likely to be beaten by the top three 5/10 products that use tons of money on ads and publication.

I haven't necessarily launched a proper product yet- however, here is how i think of it: Positive: It is one of the most engaged community & if you customer base lives here, It is, arguably, the best place to be. Negative: I have been hearing stories where products don't get featured even after doing everything right. To top it all, the team doesn't reply/help when asked for clarification. So i think it is properly rated right now, but if the trend of unhelpful support team continues- then I might change my answer. I will be able to answer better after my launch- I will base my answer on how much business the launch brought us versus how much time it took us preparing for it.

I feel like launching has become so much more stressful.

It doesn't work for everyone, but worth trying! Folks from Midday had an awesome numbers with their launch https://x.com/pontusab/status/18... "We're happy to announce the success of our first @middayai ProductHunt launch! The results: ◆ #2 Product of the Day 🚀 ◆ 699 upvotes ⬆️ ◆ 253 comments 💬 ◆ 237 new customers"