Post with a purpose (on Instagram)

Carousels: Educating, giving value, showcasing your expertise Image: Savable + sharable content, infographics, quotes and lists Reels: Top funnel content, brand awareness, growth Lives: Nurturing, community, and converting, think coffee chat with friends Stories: Nurturing, connecting, and where 90 % of the selling happens DMs: customer service, connection, selling, and closing