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  2. Please give me feedback on our launch tag line...

Please give me feedback on our launch tag line...

Lorenz Sell
5 replies
In a few days we're launching for the first time ever on Product Hunt. Our product is an entirely new approach to online learning that generates much higher engagement, completion, and peer to peer connection through AI facilitated conversation. Our tag line is "Create courses that actually get completed". Someone gave us feedback saying that they didn't like it and it wasn't clear to them. I think it's catchy and speaks to a challenge that everyone is familiar with: that the vast majority of online courses don't get completed. This is exactly the problem that we solve :-) What do you think? BTW - you can subscribe to our notification page here: https://www.producthunt.com/products/sutra-2

Replies

Nathan Covey
I like it! My first thought upon hearing it is that this is an LMS with a focus on helping the learner actually complete the course. Is that accurate?
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Lorenz Sell
Sutra
Sutra
@nathancovey Yes, kind of. Our focus is on engaging the learner with other learners in meaningful conversation that helps the learner actually complete the course.
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Nathan Covey
@lorenzsell Makes sense! To me it the tagline makes sense and relates directly to your value proposition
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Evan Christopher
At first glance, I understand that some users might not immediately grasp the full meaning of your tagline, especially considering that many courses often go unfinished. However, that's perfectly fine! Because it provides us, as the Founders, with an opportunity to elaborate on how our product can help users achieve the goals set out in the tagline. To ensure clarity, we could also make sure our landing page (and related content) clearly explains how users can accomplish these goals with our product :-) Feel free to share your perspective as well, Lorenz!
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