• Subscribe
    1. Discussions
    2. Is localization a must for SaaS or not?

    Is localization a must for SaaS or not?

    Helen Fedulova
    9 replies

    Replies

    Dexter Awoyemi
    Depends on the cost of implementation. For example, MoR integrations might cost you a % of revenue, but translating in-app texts might cost half a day's work. The benefit of getting your product into new markets is more distribution for the same services. And if you're selling in a marketplace that handles some of the more expensive costs for localisation, then even better.
    Share
    Helen Fedulova
    @dextersjab Thanks for your thoughtful comment!
    Share
    Natalia
    Hi Helen! I read an article about it this winter, https://www.gala-global.org/know... With this info in mind, I think localization is a no-brainer for any product, including SaaS.
    Share
    Helen Fedulova
    @natalia_est Totally agree! Thanks for sharing, Natalia ;)
    Share
    Eden
    Thinksy
    Thinksy
    Depends on who your market is, it's possible you can slowly add more languages as your product grows
    Share
    Eden
    Thinksy
    Thinksy
    @helshevts What are your thoughts?
    Share
    Helen Fedulova
    @entreeden I totally agree that it depends, and as for my experience, there are some language groups that can be a perfect match in most cases. Let me share some numbers with you: https://blog.alconost.com/en/lan...
    Share