How do you position yourself vs. competition?

Don't try to do everything that your competition does. Try to pick a niche audience and market your product around that. For example: Build an invoicing software for remote companies instead of building a generic invoicing product. You can always pivot towards other niches later but starting with a single niche allows you to be laser focused and stand out among competition.

Prioritize the strengths your audience needs most. Whether you want to learn about personal finance or trade Stocks, Currencies, Commodities, and Indices our guides will help you.

Maybe by targeting a specific niche? Otherwise I think amazing actionable contents (and not the product itself) is the best way to differentiate yourself with your competitors

Prioritize the strengths your audience needs most