How do you gain inspiration for copywriting?
Geri Máté
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Harriet Cordero@harriet_cordero
Gaining inspiration for copywriting involves immersing yourself in the target audience's world, studying successful campaigns, and constantly seeking fresh perspectives from various sources like books, conversations, and real-life experiences. It's about understanding emotions, pain points, and desires, which fuel compelling and relatable copy that resonates with readers.
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everywhere, inspiration waits.
in cafe murmurs and city's heartbeat.
books, unwritten between their lines.
conversations, half-finished or fully felt.
look around. breathe in life.
for in the mundane, magic often hides.
copywriting? it's storytelling, reborn daily.