How are you identifying competitors to add to your pitch deck?

Kwadwo Adu
2 replies
What tools or strategies do you use to pinpoint relevant competitors, and how do you decide which ones to feature in your presentations?

Replies

Simon🍋
G2 reviews + social listening tell you more than their landing pages.
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Gurkaran Singh
I rely on a mix of market research tools and a little bit of good old-fashioned internet sleuthing to identify competitors. After all, who knew that researching rivals could feel like online dating for business? Speaking of which, "Her Ideal Match" is also a great example of using data science to fine-tune profiles—just like we do with competitor analysis!