Have you created a community for your product on Slack, your website, or another platform?

Rupal Saini
22 replies
What has worked best for you in getting people to engage? I am seeing that, mostly in the B2B SaaS space, products are building their communities on Slack and their websites. They are actively engaging with current and potential clients, sharing product updates and more. This is becoming a new channel for retaining customers and attracting new ones.

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Yeah, Slack’s pretty solid for chatting. But we actually built and run our community using our own platform - Wylo, and it’s worked out great for us as a B2B SaaS. We share product updates, and sneak peeks, and handle support there, and it’s nice to have both forums and chats for different kinds of discussions. We just pop in regularly to answer questions and keep things active—it’s been a pretty good way to stay connected with all our users.
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Benson Gao
I believe creating a community is essential for a product because it helps you connect more closely with users
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Success.ai
Success.ai
Launching soon!
I have started on Reddi.
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Rupal Saini
@hamza_afzal_butt that's great! Can you share more about it, and how it's going?
Priyanka Saini
Yes, Rupal! We created a community for our product on Slack, and it’s been an amazing way to connect with users directly. It’s super helpful for getting quick feedback and ideas. Sometimes, when they have an issue, we fix it right there, and they appreciate it on the spot. It’s a great, easy way to chat with customers and solve things fast! :) We recently created our product community on Reddit too. :)
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Rupal Saini
@priyanka27 can you share how you onboard users on your slack community or is it just for your current users or it do have potential users?
Salar Davari
for my product, Pinterest and Reddit have worked. Not that we've got lots of customers through these communities, but the feedback we got from our audience there helped us improve the product.
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Rupal Saini
@salar__davari That's great! How are you maintaining your community on Pinterest? Can you share a bit more about it? Also, who is your target audience?
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Konrad S.
Reddit for my B2C. I think it's working really well, especially since many of my users are on Reddit already.
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Rupal Saini
@konrad_sx That's great! Can you please share it? Also is it helping you in getting paid customers?
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Konrad S.
@rupal_saini https://www.reddit.com/r/skyica/ I do think it's helping me in getting paid customers. But what's helping more to get new users and customers is posting in related big Reddit communities from time to time, see e.g. https://www.reddit.com/r/android...
Hugo Dominic Carmichael
We created a community for our product on Slack and it's been super helpful for getting quick feedback and ideas from engaged users. Definitely recommend it if you want a direct line to your most passionate customers to help guide your product development. The key is keeping discussions focused and the community well-moderated.
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Rupal Saini
Thanks @hugodominiccarmichael for sharing this! How do you let your customers or potential customers know about joining your community? Do you mention it on your website, include it in your newsletter, or run a separate campaign for it?
Ethan Cole Blackwood
Yep, building a community on an existing platform like Slack, Reddit, or your own site can be super valuable for getting feedback to improve your product. Haven't gotten tons of customers directly that way myself, but the insights and ideas from early users on those channels have definitely helped shape our roadmap and catch issues early. 👍
Daniel James Harris
Reddit has worked well for us too. The feedback and engagement there helped shape our product roadmap. We also created a Discord server for our most engaged users to have more in-depth discussions and beta test new features. It's been super valuable for building relationships with our community. Slack could also work if you want to keep things more private.
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Rupal Saini
Thanks for sharing this, @danieljamesharris! Is your product B2B-focused? Also, how do you onboard your users on the Discord server? Do they actively engage within the community?