Got to $40m revenue in 5 years, AMA

Jordan Shlosberg
8 replies
Hey, ProductHunt I'm the founder of proSapient, an expert network platform that connects industry experts to investors for one-hour conversations. More than happy to share my journey with you! (If you're interested, I'm launching a free performance review tool called Summitry https://www.producthunt.com/posts/summitry)

Replies

Ivan Ralic
Collabwriting
Collabwriting
Hey Jordan, you've shared the secure link that enables anyone to set themselves as a Maker of your product 😬 Edit it to this one (without the invite code πŸ˜‚) https://www.producthunt.com/post... Congrats on your 40M revenue so far. Have you raised money and if yes how did rounds looked like so far?
Jordan Shlosberg
@ralic hehe. Thanks for that! We did quite a few small rounds but raised low 8 figure million. We went down the family office route instead of VC
Ivan Ralic
Collabwriting
Collabwriting
@jordans awesome, makes sense πŸ˜„
Shantanu Bhosale
How did you market your product in the early stage? Any insights on getting your first loyal customers?
Jordan Shlosberg
@shantanu96 my experience is in tech enabled services so my advice will only apply to that Generally 1. Existing network - proSapient's first clients came from our networks (people who had worked with us in our prior jobs and trusted us) 2. Targetted cold outreach - Expert networking is a niche industry and you know in advance who buys the service. Furthermore, users typically have more than one provider which means the 'we already have a provider' is a less common sales blocker. In order to get users to trial our business, we made a stupidly low trial price (so trying it was a no-brainer) and we focussed on marketing what was different (instead of what the user valued the most)
What’s the cost though?