Do you focus on email marketing?

Mangesh
6 replies
If yes, then what is your main concern or the thing you find it difficult when it comes to email marketing?

Replies

Sanat Mohanty
Totally. Main concern: Hyper personalizing ice breaker copy for every recipient.
Sanat Mohanty
@mangeshsom all email automation provide personalization of basic param. like name, company etc. I am yet to find a tool that researches context for me & adds it as an ice breaker in the 1st sentence, when I am doing cold outreach. Might give a try to https://www.breakcold.com/cold-e...
Mangesh
@sanat_mohanty so to solve hyper personalisation any tools you using?
Richard Gao
Don't do much email marketing atm, but I would imagine the most difficult thing is actually building up a large email list. Even if conversion rates are low, a big list can still rake in lots of engagement/sales.
Mangesh
@richard_gao2 yep and also takes money and time.
Nate Le
gotta start with understanding the demographic you are going after, email list are cool but if that's not how your target audience gets information it might not be worth it.