Custom Domain vs. Free Subdomain: Which is Right for Your Landing Page?

Harsh Vyas
6 replies
Today, I noticed some interesting analytics for our SaaS product! Out of 22 top-performing websites, 8 (36%) are using Pagemaker subdomains (like "page-name.pagemaker.link"). What are your thoughts on using a custom domain vs. a platform domain?

Replies

Michael Gonzalez
I think custom domains are worth it for branding and trust
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David Murray
For a professional and trustworthy first impression, a custom domain is the way to go! It builds brand recognition and establishes credibility with visitors
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Albe morkel
When deciding between a custom domain and a free subdomain for your landing page, several factors come into play. A custom domain, such as, offers distinct advantages. It enhances brand credibility and trustworthiness, as it conveys professionalism and permanence. It also provides better SEO opportunities since search engines tend to favor unique domains over generic subdomains Efficient Storage Solutions. Moreover, a custom domain gives you full control over your branding and allows you to build a consistent online presence across various channels.
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Joséphine Roux
A custom domain is definitely the way to go for long-term SEO benefits. Search engines tend to view custom domains as more trustworthy and relevant, potentially boosting your landing page's ranking. Plus, a custom domain strengthens your brand identity and creates a more professional image.
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Léo Fournier
For short-term campaigns or if you're on a tight budget, a free subdomain can be a viable option. It allows you to get your landing page up and running quickly without additional costs. However, keep in mind the potential downsides like a less professional feel and limited customization options.
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Anthony Harris
I think a custom domain is worth it for the brand authority it conveys. Sure, a free subdomain works, but your own domain makes you look more professional and helps with SEO. Just my 2 cents though - curious what others think! Anyone have data on conversion rates for custom vs free domains?
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