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  2. Automation in Lead Generation: Must-Have or Overrated?

Automation in Lead Generation: Must-Have or Overrated?

Romaissae Rahoui
1 reply
What’s your take on automation in lead generation? Some people swear by it for saving time and scaling outreach, while others believe manual efforts are key to building authentic relationships. Have you used any automation tools for prospecting or outreach? How did they work for you?

Replies

Feliciana
I think automation in lead generation is a must-have if you want to scale and save time, but it’s important to strike a balance. Automation tools can help with reaching a larger audience, but I still believe a personal touch is crucial for building authentic relationships.
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