Are you team Build in Public or team Stealth mode?
Toni
14 replies
Would you rather share all your journey in public or lay low until your product is ready?
Replies
Nick Zemlyanskiy@klauss_zee
We're building in stealth mode until we really have something to show. It's only once when you can make first impression :)
Share
@klauss_zee thanks for sharing. How long does it take you to get something to show for ?
minimalist phone: creating folders
I am something between, but more into build-in public because when you show up, you have extra content and people know what happens. (and can give you feedback along the way)
@busmark_w_nika same here.
Into sharing as much relevant stuff as possible.
To get insights and feedback to grow faster (even if it hurts sometime !!)
minimalist phone: creating folders
@busmark_w_nika I feel I m not sharing often enough too.
I would say once a week a post about the journey would be the minimum.
Build in public 100%, we tried to launch at least one time every two weeks, what we are working on
@pabloroigburgui great ! That s commitment and openness !
Do you also share the struggles and down times ?
Building in public is smarter—why launch your product to an audience of crickets? The other benefit of building in public is you'll get faster feedback from a community.
I think you have to settle somewhere in-between and pick your audience.
Early-on we built-in-public, but specifically in early-stage communities. Once we reached a stage of product maturity we started being more open in traditional social media (e.g. LinkedIn) where the expectations of quality are much higher.
I do think that if you're trying to build something PLG driven, building in public is a necessity to increase your online profile for SEO, etc.
Launching soon!
Stealth but I think theres a little more value in building in public (to a degree)