6000+ upvotes... Really?

Question

Last Friday there was a bit of a phenomenon that no one seems to have discussed here yet. Well at least I haven't seen any posts about it.

In fact I didn't even know about it until today.

So what happened?

This  ➡️https://www.producthunt.com/posts/wordware-yc-s24 !

These guys went viral on Twitter with their purpose built project, and used it really cleverly to promote their PH campaign.

Yeah, I was super sceptical at first and I know that the PH boss was too, because he sent a warning email to the folks at Wordware.

But at the end of the day they achieved something spectacular without being active on this platform.

Their hunter has 74 followers and only ever upvoted 13 products including 3 of his own. 
Their makers have even fewer followers and not many upvotes either.

So... it begs a question, how important is hunter and maker reputation on this platform really?

Accepted Answer

I think they just got very lucky. However, it was one hell of a day. The first thing on saturday morning I did was to check how are they performing. But its not just luck because the team struggled a lot before the launch including server failure. In the demo video, the founder seemed totally tired but still excited. Loved it!

Simona O'Neill · Answer

@lakshya_singh I totally missed that day for some reason so had no clue that it was happening. It was Friday so it was a smart move to launch it on the day when people would be more inclined to play around with their free Twitter tool just for fun.

Maria Anosova 🔥 · Answer

The guys are great - they did what no one else has been able to do in recent times (they got 6000+ votes). They didn't follow standard advice and strategies - they created their own and won. https://www.producthunt.com/post... congratulations one more time!

Simona O'Neill · Answer

@maria_anosova Agreed. Totally out of the box thinking. Although they are backed by YC and usually those launches always get a lot of upvotes purelly because of the network they are in. But regardless, great achievemnet. Now let's hope they actually make some money from this ;-)

hxj tsu · Answer

Thanks for making my work a lot easier. your post are appreciated. https://www.hpinstantink-hp.com

Sophia Brosius · Answer

I find this surprising! Maybe we should focus more on creative promotion instead of just establishing a reputation here.

Answer

This illustrates that a smart approach, such as gaining popularity on Twitter, can be more significant than having a large following.

Answer

It appears that getting widespread attention outside of this platform might be more effective than having a strong presence here. It's possible that reputation isn't as important as we once believed.

Simona O'Neill · Answer

@cinthia_brosius I think that both things are important. But what's most important is your product and how well it actually sells. Everything else is just for publicity and brand awareness.

Answer

Wow, thanks for sharing!

Jason Jackson · Answer

Likes and followers matter way less than providing something people are genuinely excited about. Sounds like Wordware found a creative way to get the word out and generate real interest. It's not about gaming the system, it's about delivering value that gets people talking. I think we'll see more of this - makers finding novel ways to spread their product and mission, whether or not they have clout on the platform itself. As long as it's genuine engagement and not spammy tactics, I'm all for it. Opens up PH to more indie makers who aren't already influencers.

6000+ upvotes... Really?

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