Congrats on the launch! Is indeed a very 'crowded space' but it you get it right you will make it. Essentials from first sight:
- CRM integration - see all customer journeys and needs
- Channels to create a ticket. The form is a very good idea but the business needs to go further: chats, socials, email. etc
Love the workflows and automation. IS the most important part to gain productivity. Alerts, and notification for too-long waiting tickets are a must so going in the right direction.