I've used Zingle both as a business and as a consumer. As a business it makes it really easy to aggregate all messages across all channels into one streamlined inbox and keep track of who you're talking to. As a consumer, it makes requests, ordering, simple questions I have, etc. an easy process without having to deal with making phone calls or waiting for email answers. Daily I think " I wish this business had zingle so I don't have to deal with talking to anyone, especially restaurants for to go orders, asking for a late checkout, making appointments, etc".