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  2. Who is your target audience? Are you building for...

Who is your target audience? Are you building for enterprise,SMB,Midmarket ? Why?

Sankeerth Julapally
3 replies
Looking to understand people's views while building different customer profiles, I personally find it challenging to build a product for enterprises, as it requires a lot of customization & terribly slow in closing deals What is your take?

Replies

Elias Fares
Booomerang
Booomerang
Hi there, I'm building Booomerang.io - a rental marketplace for sports enthusiasts and outdoor adventurers. I definitely prefer small tech startup than big enterprise too.
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Royce Wong
InOrbit.io
InOrbit.io
I agree, Enterprise sales is one rabbit hole! At InOrbit.io we're focusing on SMB/MM, I believe that's our sweet spot with the right level of complexity and size to truly make use and get value from the adoption of our product.
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Royce Wong
InOrbit.io
InOrbit.io
How have you identified your serviceable market?
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