Which is more difficult 'Building' or 'Selling'?

Millie Crystal
36 replies
Hey folks, currently, I find selling very difficult. What do you think?

Replies

Ryan Sullivan
I personally find selling to be the harder of the two but they are intimately related to each other. Building a product with a great product/market fit will of course always be easier to sell then the alternative, but you still need to get those first early adopters!
Adrian Taropa
I think it depends on whether you are a salesperson or a maker. I'm a maker who can make pretty much anything quickly and have it look pristine, but I have trouble selling things. My friend, a born salesperson, has no problem selling anything, but when it comes to making something, he will end up chasing his tail. 😅 Short answer for me: Selling 💯
Nicolò Marchesi
Building. By far. Note that I refer to building as "product" building, not limited to only development (in which for certain fields like security, electronics, etc... difficulty skyrockets). With a good value proposition and product, the product can sell by itself provided you have done your homework in marketing and communication.
Iya Mendoza
Both building and selling pose unique challenges at Logomakerr.ai. Building involves expressing creativity and passion to develop an innovative product, making what you enjoy and love. Selling, however, requires consistent and regular effort to effectively communicate and market that product. They are interdependent with building, driving our passion, and selling, ensuring the product's reach and success. It's not about difficulty but rather the synergy between creation and promotion in achieving overall success for Logomakerr.ai.
angel william
Effectively communicating the value proposition of a product is crucial for sales success. This involves understanding the target audience's needs, pain points, and aspirations and tailoring the product's messaging accordingly.
Narendra Solanki
Both building and selling have unique challenges. Building requires technical skill and creativity, while selling demands understanding the audience and persuasive communication. The difficulty depends on your personal strengths and the product's nature. It's key to either develop skills in both areas or have a team that covers both effectively.
Felya Bilgen
I think both building and selling present unique challenges
Kritarth Mittal
When you have just an idea with no MVP, building one is hard. Once you have a product at hand, you realize building it is the easier part. The rest of the argument is subjective. Some people are naturally great builders and can build whatever they want, some can sell without a product in hand.
Igor Lysenko
Selling is always harder than building. Many companies had a good product and were unable to sell it, you need to be able to do this.
AmazingSylvia
I think both of them are important, but selling is harder than building, because it t's an underground link that builds on the good work done by building. If the building part sucks, one body can sell it out.
Carl Brook
SELLING! Builing pretty much anything is easy but when it comes to selling and putting your product or service infront of the correct audience is both time consuming and costly.
James Sukosd
I find selling more challenging. Primarily, your product must be genuinely useful, desired by people, and also they need to know it exists. Also the sales process involves navigating various avenues, such as establishing a brand presence, implementing content marketing strategies, making calls, crafting advertisements, and more. Especially in the beginning, very beginning, you need to wear multiple hats to sell effectively.
Millie Crystal
@james_sukosd yeah, selling has huge efforts in different streams
Jaspar Carmichael-Jack
Building a product typically requires more technical expertise and a deeper understanding of the product and the market. It involves mastering the intricacies of product development, from ideation to launch. Selling, on the other hand, demands stronger interpersonal skills, persuasive abilities, and resilience in the face of challenges. It involves understanding the customer's perspective, building relationships, and navigating the dynamics of sales negotiations. In conclusion, both building and selling present unique challenges that require dedicated effort and specialized skills. The relative difficulty depends on the specific context and the individual's strengths and expertise.
Millie Crystal
@jasparcj thank you for insights
Millie Crystal
@maria_anosova How many products you have built so far?
Alexander Ptitsyn
It depends on the situation and environment.
Xavier JJ
Selling is way more difficult. But perhaps it's because of my skillset
Yokiiiii
Selling is becoming increasingly challenging. Nowadays, nearly every product is either based on or connected to AI. This means that the overall direction of development is quite similar. (No offense to development) The real question is, how can one distinguish and effectively sell it?
Xavier JJ
@yokiyoki I agree with you on this.
Anna Sazonova
There can be no clear answer😉 If a person knows smth well he does it well
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Irina Vin
Of course, sales. We've tried everything possible; the only thing left to try is magic