When you launch, how do you target a niche via SEO & Content Marketing?

How do you target a niche community to share your product, as in our case, within the Recruiting Technology community? #1 tip we were told: Focus on building a blog for RecruiterPM and delivering valuable content that help recruiters understand how to recruit easier and faster. Just launched so now we are on here as well, looking forward to becoming part of the community here! https://www.producthunt.com/posts/recruiterpm What are some other strong tips for B2B SaaS Applications within the SEO Content Realm that others can share?