When launching a new product, how do you get paying users?
Hugo Carvalho
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Delia Wu@delia_wu
ChatDesigner.ai
It depends on the product. For B2B products, usually you start building the product from a business needs. In our experience, we start scraping leads using online tools like appollo and get a list of leads for cold emails. We then send cold emails with some customized messages that's relevant to their company or product. For B2C products, it's more challenging, offering some steep discount or free trial to encourage payment connection for the first month might work.
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To attract paying users when launching a new product, start by understanding your target audience and crafting a compelling value proposition.
Build anticipation before the launch with teasers and special offers.
Use social proof like testimonials to build trust, and offer incentives to encourage purchases.
Ensure a smooth onboarding process and gather feedback to continuously improve your product.
What kind of product are you planning to launch?
I'm launching today: Flutter Fast.
@ivan_territo Hey Ivan, nice one congrats on Flutter Fast!
By the way, I've looked at you profile and I might know someone who's interested in your work. Would you like to connect on LinkedIn?
It’s better to have a waitlist before the launch, so you have customer feedback and paying customers straight after launch. If not - cold outreach via email or LinkedIn works well.
@hugosoftware Oh man, you come there too early. You should wait at list when you 60y old lol
@alexander_kovalov Hey Alex, thank you! Just looked at your LinkedIn, I'm in Florida too - West Palm Beach :) I'm looking for cool events, do you know something good?
@alexander_kovalov @hugosoftware
make your products with care ，There is a Chinese Saying: When flowers fragrant, butterflies will come.
@alexander_kovalov waitlist seems like a brilliant idea.
To attract paying users, focus on offering clear value through targeted marketing, leveraging early adopters for testimonials, and providing exceptional customer support. Effective onboarding and strategic pricing can also help convert interest into subscriptions.
@nitesh_jamod Yes sir, thank you Nitesh!
Start by reaching out to your personal and professional networks. Offer them an exclusive deal or a special incentive for being among the first to try your product.
@kavyaaatripathi Thank you Kavya, that's a gold nugget!