Muzammil Merchant

What website metrics are most important to track performance or success?

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Apart from the standard metrics like total visits, bounce rate, conversion rate, etc. I feel like these are important as well- 1. Engagement by Device type- Understanding how visitors access your site (desktop, mobile, tablet) and ensuring they are having a good experience through all these devices. 2. CTR on Internal Links- Helps us understand if users are finding our internal linking helpful and engaging. 3. Form Abandonment Rate- Tracks the percentage of visitors who start filling out a form but don't complete it. 4. Heatmaps- This can pinpoint areas of high attention or confusion, helping us optimize page layout and content placement.

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Amit Arora
Also, Cart Abandonment Rate :)
Muzammil Merchant
@amit_arora Ohhh that's pretty interesting; I think that's very important in e-commerce.
CY Zhou
The most important website metrics to track performance or success include user engagement (like bounce rate and session duration) and conversion rates. These metrics provide insights into how effectively your website is attracting and retaining visitors, and how well it’s driving desired actions.
Muzammil Merchant
@lightfield That's true, these are primary metrics that should be observed over time to make any sort of adjustments
Vaibhav
I never used to find heatmaps interesting until recently. They are game-changer and tells a lot!
Muzammil Merchant
@vaibhavdwivedi Yes yes they truly are, I was amazed by it as a concept when I first saw it on Hotjar. It’s especially delightful when you see the heatmaps change based on website iterations.
Vaibhav
@muzammil_22 Same. I've been using HotJar only for it.
Milli Sen
These are pretty good. Thanks for sharing.
Muzammil Merchant
@millisen My pleasure πŸ™Œ
Zaheer Khan
Great points! Device engagement and internal link CTR are essential. Appreciate the share!
Sophia Gartner
Totally agree. Device engagement and form abandonment rate are crucial.
Muzammil Merchant
@sophia_gartner Yes they indeed are.
Natalia Toth
agree with everything!
Muzammil Merchant
@natalia_toth Thanks a lot πŸ™Œ
Sharon Workman
Great suggestions! Device engagement and internal link CTR are super important
Muzammil Merchant
@sharon_workman Glad you liked it πŸ™Œ
Tim David
Thanks for sharing such useful insights
Muzammil Merchant
@tim_david12 Glad you liked it πŸ™Œ
Keira Stump
Absolutely! Engagement by device and form abandonment rates are key. Thanks for sharing!
Muzammil Merchant
@keira_stump My pleasure πŸ™Œ
Kimberly West
Totally agree. Device engagement and form abandonment rates are crucial. Thanks for sharing!
Gurkaran Singh
Ah, tracking website metrics is like keeping tabs on a digital ecosystem! From engagement by device type to form abandonment rates, it's like being a virtual detective solving the mysteries of user behavior online. Let's dive into these digital breadcrumbs together!