What’s your approach to creating video content that resonates with your target audience?

Question

I've noticed that the best ideas usually come from everyday conversations or random moments - like when you're chatting with friends and suddenly think "Wait, this would make an amazing video!"

Also, from TikTok, I judge that being authentic is the biggest reason someone would watch you. It doesn’t matter if you speak smartly or foolishly; what’s important is to be authentic.

So, how do you make videos that spark interest in your audience?

What tools do you use to create videos?

Business Marketing with Nika · Accepted Answer

I usually search for hot topic and try to cover it in the video. Of course, creating a script is not easy when you want to make it unique with your personality. I mean, I really do these things on my own without a significant help of AI because I really want to create it by my weird character :D

Poulami · Answer

I agree with Nika here. It happens on the fly- I really havent experimented much with the tools. I have used the basics like Inshorts earlier and Canva recently. However, I have asked a similar question regarding the AI video editor and someone has suggested very interesting startups- will give those a try

Gurkaran Singh · Answer

Honestly, the best video content usually comes from those "Aha!" moments in everyday chats or while watching TikTok. Authenticity is your secret weapon, whether you're sounding genius or a bit goofy. And speaking of genius, ever heard of "Her Ideal Match"? It's a game-changer in understanding what clicks!

Haris Gul · Answer

I concentrate on delivering an engaging story that precisely addresses their needs, interests, and pain points.  High-quality images and realistic voices are essential, but I also want to keep it concise and interesting.

What’s your approach to creating video content that resonates with your target audience?

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