What's the best tool to create user segments?

Question

In the SaaS app we use, I want to create user segments based on data fields and events. This data will help send targeted emails and messages. What's the most cost-effective tool for this?

I've looked at Freshchat and Intercom, but they're too expensive. Freshchat's messaging plan starts at 5,000 contacts, and I have fewer than 500, so it doesn't make sense.

Accepted Answer

For me, HubSpot works best for creating user segments. It’s straightforward and integrates well with other tools to help target specific groups effectively.

Gemma Mortlock · Answer

I like using Google Analytics for segmenting users. It’s great for creating custom segments based on how people interact with your site.

Andrew Dale · Answer

I find Segment to be really effective for creating user segments. It’s easy to set up and helps me organize users based on their behaviors and attributes.

Answer

Try using HubSpot. It’s simple and effective for segmenting users.

Susan R. Pruitt · Answer

I go with Segment. It’s user-friendly and integrates well with other tools.

Answer

In my opinion Google Analytics is the best for creating user segments.

What's the best tool to create user segments?

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