What metrics are crucial for your product?

Churn rate

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When it comes to our product, tracking new users is like counting shiny new Pokemon caught, monitoring active users is akin to herding digital cats, and analyzing conversions is basically unraveling the mystery of tech alchemy. Which metric shall we decode first?

Hi Milli, Great question! The crucial metrics for your product depend on its type and your goals. Here are some examples: SaaS Products: -New Users: Measures growth. -Active Users: Indicates engagement. -Churn Rate: Tracks retention. -MRR (Monthly Recurring Revenue): Shows financial health. E-commerce: -Conversion Rate: Tracks sales efficiency. -Average Order Value (AOV): Gauges spending habits. -Cart Abandonment Rate: Identifies drop-off points. -Customer Acquisition Cost (CAC): Measures cost per new customer. Mobile Apps: -App Downloads: Indicates interest. -User Retention Rate: Tracks ongoing engagement. -Daily Active Users (DAU): Measures daily engagement. -In-App Purchases: Shows revenue from app users. Content Websites: -Page Views: Measures traffic. -Unique Visitors: Tracks individual users. -Bounce Rate: Indicates content relevance. -Conversion Rate: Measures specific user actions, like sign-ups. Your key metrics should align with your specific business goals to drive growth and success.