What marketing channels are working for you?
Prasad Pilla
28 replies
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Tristan Berguer@tberguer
Press for me! I did a lot of press releases for my projects! I start a new project next Monday for that if you want 🚀
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@prasad_pilla yeah! I will release the new version of www.presspilot.io. +10k journalists around the world
I'm doubling down on LinkedIn. Gave Twitter a shot, but it didn't quite work out.
I tried Facebook and was getting a lot of traffic for cheap but the quality was bad. So I started Google search ads recently, the quality is much better even though it's expensive.
LinkedIn is expensive but High quality as well. Let me know how it goes. Wish you the best 🚀
@patrick_sao_e14 I must have gotten something wrong about LinkedIn, personally haven't tried, researched, and estimated. Anatoli has shared the numbers here, seems pretty good. I will give it a try.
Lately, email newsletters and organic search (SEO) have been solid for me. But honestly, word-of-mouth referrals still bring in some of the best leads. Been hearing a lot about TikTok marketing though.
@cathall84cc yeah word of mouth leads are always the best. Do you have a referrals system or WOM outside of it?
Tiktok is def a good fit for B2C and some B2B
Currently, we've found a great mix of social media outreach, content marketing, and strategic partnerships to be quite effective for us. However, it's essential to tailor your approach to your specific product and target audience. I'd love to discuss more and share insights to help you succeed too. Feel free to connect with me on Product Hunt, and I'll be happy to support you when you're ready to launch! Let's collaborate and grow together.
@realkunalmehta yup it's not a one size fits all. Even for same products different channels might work for different companies.
That's so kind of you. I'll def reach out. Thank you 🙏
Google Ads is always a good option.
@italo_costa yup intent plays a vital role
I need to hop on LinkedIn, that is what I want to focus but I haven't started yet.
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I'm trying out affiliate marketing, I think it could be an interesting route
@prasad_pilla for me I've had trouble, because it's an agency, and a lot of affiliates don't want to promote without having tried it, out of fear of damaging their brand
@joao_nina_matos yes Affiliate marketing can be a great channel once your products stabilises a bit
@joao_nina_matos yes, I think it's important to build some brand recognition
For now, I'm only using LinkedIn as it's affordable and really gives results. Would like to try Google as well once I have enough money for it😁
@anatoly5ms interesting. I thought LinkedIn was expensive. What's your CPC/CPA?
@prasad_pilla, based on the LinkedIn statistics, the average CPC was $0.21 in our case. We chose business days only, set up the target audience, and that's it. I was surprised by how easy it is to set targeting on LinkedIn.
@anatoly5ms That's a great CPC. I guess I haven't gone deep enough on LinkedIn. I'll try it out, thanks for the insights.
@prasad_pilla you're very welcome!
Linkedin but in a specific way. It worked with local market but didn't work with the US, as it's too overcrowded there and noone wants to even connect
@anna_shults yeah it's a bit saturated for sure