What is your retention strategy for your SaaS?

Yavuz Tunc Emran
6 replies
Thinking only of growth in marketing will not bring true growth without retention strategy in place. What is your retention strategy?

Replies

Shawn Cao
"Set a single pricing model to charge for 36 months only." It's a joke, to be honest, I don't think there should be a strategy, the only way to keep users is a "quality product" 1) providing value and 2) making them feel happy in using it. but love to hear other opinions to open my mind...
We prioritize customer satisfaction, constant communication and improving our product based on feedback. Happy customers = happy company.
Yavuz Tunc Emran
Tamly: Automate B2B Sales Outreach
Tamly: Automate B2B Sales Outreach
@realvladgolub How do you know if a customer is happy. What is the metric you are going after here?
Dipali Kumari
In the simplest form, customer retention(https://www.corefactors.in/blog/...) is a metric to measure the percentage of customers you retained over some time and it helps you understand customer satisfaction with the product or service that you provided, their re-purchase behavior, and their bond with the brand. The strategies for customer retention For SaaS are Define clear exceptions, offer connected upsell, create a communication schedule, etc.