What is your best growth channel?
Olena Bomko
32 replies
Please mention your product (B2B or B2C).
Replies
Olena Bomko@olenabomko
I'm a B2B service provider (I help tech startups with marketing and growth).
LinkedIn works the best for me.
Twitter, Product Hunt, referrals work for me, too.
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@olenabomko for B2B and professionals, i think Linkedin is the only best i agree. No alternatives has not been there yet though!
@olenabomko LinkedIn + could outreach or LinkedIn + content marketing, I'd say it's two different channels each with own proc & cons. What's better works for you?
@kgrebenjukov No hacks. Just hard work. LinkedIn is my main channel. I created a full playbook:
https://olenabomko.gumroad.com/l...
Our product is video software so It’s both B2B and B2C. It’s very much product led. I personally use LinkedIn a lot but I wouldn’t say that it contributes to our growth that much. I’d say it’s probably mostly partner referrals, Google ads and a bit of word of mouth. But we are launching a new product in the next few months so we hope to grow it more organically, utilising communities , personal networks and social media.
Ours is LinkedIn growth SaaS works for both B2B and B2C.
Linkedin and Product Hunt works like a machine for us.
I have my product IdeaAize which is an AI tool for B2B and B2C and I'm trying to use different channels to promote my business like social media, content marketing, and referrals.
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Utilizing platforms like LinkedIn for professional networking and content marketing can be highly effective. Leveraging email marketing campaigns, participating in industry events, and establishing partnerships are also potent B2B strategies. On the other hand, for B2C products, social media platforms like Instagram and Facebook can offer broad reach, while influencer marketing can enhance credibility. Additionally, optimizing for search engines, running targeted online ads, and focusing on a seamless user experience are crucial for B2C growth. Ultimately, a comprehensive approach tailored to your specific product and audience mix often yields the best results.
Regards,
Bryce June
Follow me more on: https://reptick.com/
Twitter and referrals for us!
@devreetdulay how do you grow your customer base on twitter? What processs do you utilize?
@rhexai I would say the biggest thing that helps is sharing content on a regular basis, don't get too focused on quantity, rather if you can even get 2 pieces out weekly but they're high quality is way more impactful!
What really helped us in in the beginning was our initial launch post, getting friends to engage with it when it first went out. Which allowed it to end up getting our product in front of so many new users.
@devreetdulay Will connect over on twitter so that we could plan a brief coffee chat - this way we could share insights on potential growth channels. I would love to learn from you and hope that's totally fine with you, Dev (:
Our product is a scheduling platform for paid meetings (https://zcal.me/0KsBu). We work with specialists such as: nutritionists, lawyers, psychologists, coaches, tutors, but also with startups.
We try many ways to grow. I think there is no one way to get it.
Launching soon!
Hoping it will be Product Hunt haha
Launching soon!
@olenabomko Totally forgot to add - We're B2C but it could also be considered B2SMB for our core offering - the first product is a challenge that we're rolling out but after that its a SaaS platform built for creators and I guess if you consider creators businesses we're more so B2SMB haha
My best growth channel has been LinkedIn. Wasted much time and resources on Instagram and mad at myself for discovering LinkedIn late. Serious minded people there.
Our product is a B2C AI-powered, mobile landing page builder due for launch this Wednesday, 6th. Was meant to launch last week but had to postpone it due to a bug we needed to squash but now fixed.
I have been an active Twitter user and have leveraged my distribution there for close to everything, be it connecting with investors or hiring team members.
I am trying out LinkedIn too, let's see how that works out.
RN Linked In for personal branding related to marketing. But also PH and the newsletter I have.
@olenabomko That is good news. Let me know when you are gonna about to start. I would subscribe it. :-)
@busmark_w_nika Thank you! What platform do you use?
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PH or LinkedIn
I made a non invasive, simple journaling app (B2C)
ProductHunt and different Listing Websites, Reddit, Website (SEO)